Campaigns
Selections of work on campaigns and branding.
Raval
Product launch, email and social campaign assets for the Raval collection. Raval was a new, highly customizable collection of terra-cotta look porcelain tiles. While the collection could have been styled in a variety of ways, we took it to a sophisticated Spanish Revival feel.
Responsible for overall Art Direction of the campaign, including in-house photography and rendering.
Client
TileBar
Year
2025
Collaborators
Jon Theiss, Juna Tuazon, Ariel Namoca, Steph Mungia, Meghan Moreland
TileBar x Mudd
Campaign for the partnership of TileBar and Mudd Concrete Sinks. It served as a moment for a pop of color, as well as the first major campaign for the TileBar Bath division.
Responsible for overall Art Direction of the campaign, including in-house photography and rendering.
Client
TileBar
Year
2025
Collaborators
Juna Tuazon, Meghan Moreland
TileBar Bath
Campaign and brand materials for TileBar Bath. I was responsible for setting the visual look and feel for the Bath division of TileBar, working with the creative team as AD. Shown through these materials created for both Trade and DTC audiences.
Featuring Paid Social, Clienteling Graphics, Digital Catalog Slides, and a look behind the scenes with PDP Asset Planning.
Client
TileBar
Year
2023-2025
Collaborators
Juna Tuazon, Meghan Moreland
Trade Program
Paid social campaign for the TileBar trade program.
Responsible for art direction and design.
Client
TileBar
Year
2025
Collaborators
Jon Theiss, Meghan Moreland
Charles P. Rogers Catalog
Catalogs showcasing rebranding of Charles P. Rogers. One catalog for beds, one catalog for mattresses.
Responsible for conception and layout design.
Client
Charles P. Rogers
Year
2022
Collaborators
Tim Damitio, Doug Repp, Chung Wan, Gabriel Ortiz
Charles P. Rogers NYT Ads
Charles P. Rogers had a reputation built for their old-fashioned New York Times ads that were always on page 3 of the Sunday paper. These are a few of my iterations on the theme.
Client
Charles P. Rogers
Year
2022
Collaborators
Tim Damitio, Doug Repp, Chung Wan, Gabriel Ortiz
Real Bed
Real Bed was a venture of Charles P. Rogers to try to capture market share of the bed-in-a-box trend. I collaborated on overall branding, photography, web design.
Client
Charles P. Rogers
Year
01/01/000
